Great Customer Experiences and Lasting Partnerships
We are
a collective.
We don’t have egos at Abstrakt, but we do pride
ourselves on
working as
a collective. That means that we all
work
together: united.
Our Values
It's important to us to work with our clients, not for them.
We want to build partnerships and make lasting connections.
At Abstrakt, we adopted a different view when creating strategies, websites, and campaigns (all the good stuff) by always having long-term growth in mind, not just sales. That’s how we realised what mattered to us, to our clients and to their customers too.
Most agencies will tell you that their door is always open. What is actually important is what happens after and what truly matters is creating great customer experiences and building lasting partnerships.
That’s what we value as an agency.
Our Approach
It's about collaboration
When we approach a proposal or project, we ask a few simple questions which are often overlooked:
- What matters to the client?
- What matters to their customer?
- How can we help solve their problem and continue solving it for them too?
We take the time to understand our client’s objectives and requirements, but we’re not just yes men either. If we think you can do something better and exceed expectations then we’ll tell you, because making a difference counts.
Delivering the best work
Abstrakt is an agile team and that allows us to focus on all of our clients; we don’t spotlight and we don’t boast favourites. We carefully consider everything we do and approach each project as a team. That way, our clients get the best out of everyone.
Everything we do is to achieve results and we’re focused on making businesses more profitable and brands more powerful.
We analyse, test, tweak, report and repeat.
We’re retrospective, too. That means we review every project we complete and take away key learnings - the good, the bad and the ugly. That is how we learn to be better for our clients and deliver the best possible work and customer experience.
Our Team
Lauren Swarbrick
Meet Lauren. She’s the “Boss” but she became accustomed to our trolling quite quickly. She’s more savage then the rest of us now. Not really (please don’t fire me). Lauren’s actually the mum of our office. She looks after us all and keeps us going with a never ending supply of crumpets.
She’s a marketing expert and knows her stuff when it comes to all things branding. She’s a runner, a lover and a badass mofu--- lovely lady. She’ll be your first port of call as Account Director and she genuinely is as nice as she appears on first impression.
Marc Swarbrick
Marc… or is it Cark? Who knows. As soon as the Scouse comes out, it’s all gibberish to us. He’s our Creative Director come branding whiz kid and he likes the occasional print brief too (written not boxers).
A perfectionist at heart and curiously OCD, Marc’s inventive branding breathes new life into any company’s direction. Rumour has it that he’s a retired Michelin star chef but we guess the proof is going to be in the pudding... when he eventually makes it.
Nikki Simpson
Nikki’s an experience… designer. She’ll know your customers and website users inside-out before she takes to creating intuitive sitemaps, ease-of-use navigations and stellar website designs, that you can’t help but visit and visit again.
She’s our very own Disney (Tomboy) Princess, a Gryffindor (bet she’d be a Lannister) and all around morale booster. We’ve seen her nude… modelling and don’t ask her what happens when the tequila comes out. She’s a superstar and if the SONOS ever cuts out, she’s our very own stereo speaker (she can even go full surround sound).
Jamie Jenkins
Jamie’s our dark horse. He’s constantly knocking websites out of the park and amazing us with his incredible front-end development; the Mr. Miyagi of Craft CMS.
He didn’t know what Grange Hill was and he only eats beige food, but despite being the mere age of twenty-two, he’s got more sense than most of us. Don’t let his age or lack of knowledge on 90’s pop culture fool you, his coding is second to none and he’s a developer with an eye for design.
Lauren Irwin
Well known for introducing herself as “Also Lauren”, OG (the Original Gangster) is the Disney Villain to Nikki’s Princess. The Slytherin to her Gryffindor. She cracks the whip behind the studio (No, really. She has an app for it) and creates stellar marketing campaigns for us and our clients.
She’ll tell you she “writes good”, but she has a certain way with words that has her heading up our content writing too. Now she’s questioning why she’s writing her own bio in third person. Hello, it’s me! Fourth wall break, naughty.
Jimi Struselis
Jimvincible. Need we say more? Don’t let his monochrome living fool you. Oh no. Jimi is a problem solver and despite his occasional outbursts (S@!!*t) he builds incredible, practical solutions and he’s our walking-talking pun master too.
Self-proclaimed sci-fi nerd, model builder-painter Picasso, and musician. Who said programmers weren’t creative? Not us.
Jamie Robinson
Jamie came to us as our Jon Snow with curly locks except he’s not a Northern Bastard and he actually knows quite a lot. It’s all a little hush-hush but we’re told he’s really Batman (or so his mum led him to believe) and instead of fighting crime, he puts his eye for detail into being a multidisciplinary designer with a certain prowess for illustration.
Best bod of Derby 2018, Jamie is giving our Nikki a run for her money in the modelling arena but they’re both set to triumph when it comes to working together on design. Laidback but zealous and an appreciator of Nicolas Cage’s early work, it's easy to see why Jamie fits into our eccentric little collective.
